Australia Day

7 July 2015

1. Rico's Australia Day message

Air New Zealand has launched an online Australia Day campaign featuring Rico, spouting innuendos like "putting your mates on the barbie doll". The video is part of a series from Air New Zealand, all featuring Rico the puppet. The campaign was devised by New Zealand agency .99.

2. Australia Day 2012

Outdoor media company Adshel has kicked off its annual Australia Day campaign, featuring the lyrics of Bruce Woodley's "I Am Australian".The creative was developed in-house by Adshel, coming after last year's Australia Day campaign which ran in Melbourne. The campaign will run throughout January.Stuart Moffatt, Adshel commercial director for Victoria, South...

3. Macca's Australia Day

McDonald's has launched the TVC for its Australia Day campaign. The spot shows a collection of Aussie summer moments and features characters like Gazza, Stevo, Hawko and simmo all enjoying Macca's. Executive Creative Director: Dylan HarrisonCreative Director: Richard Morgan and Cam HoelterProducer: Amy HansenProduction Company: Jungle BoysDirector: Scott...

4. Benaud won't lamb alone this Australia Day

The campaign is the first of Meat and Livestock Australia's (MLA) annual Australia Day commercials to come from new creative agency The Monkeys and sees cricket personality Benaud, in the true spirit of all Australia Day celebrations, arranging for a barbecue. And he's inviting legends from all walks of history. There is Captain Cook, still sailing the...
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