The Heinz Footy Ketch-Cup via TBWA and Eleven

16 August 2023
 

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A nationwide cooking championship.

Heinz Tomato Ketchup is partnering with Melbourne Demons Player and avid half time cook, Christian Petracca, to launch 'The Heinz Footy Ketch-Cup', in an initiative from Eleven and TBWA.

The nationwide cooking championship is open for the best home cooks to share their own halftime recipes and battle it out to win a cup of their own.

Home footy chefs can now enter their game day recipes, featuring the utmost crucial footy feed condiment, Heinz Tomato Ketchup.

The top eight home chefs will battle it out on the eve of the semi-finals, with the best recipes voted by fans taking home the glory of The Heinz Footy Ketch-Cup winner and secure themselves tickets to the 2023 Toyota AFL Grand Final.

Petracca said that while the game will always be the heart of the action, the kitchen is brewing another rivalry above them all.

“Watching the footy is incomplete without a halftime meal with sauce, and just like the rivalry between clubs, we want to know which club has the ultimate superfan home chef," he said.

"The Heinz Footy Ketch-Cup is taking the winning combo of footy feeds with sauce from the grandstands to the kitchen. I’m really keen to find out which club will take the top spot and be crowned with the Heinz Footy Ketch-Cup. My money’s on the Demons.”

Fans will need to hero Heinz Tomato Ketchup when submitting their recipe – however, they’ll need to get creative, as there are similarities on the best halftime meal and sauce combo.

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