Square ‘Service Still Matters’ via Sunday Gravy

8 July 2025
 

Creative Agency: Sunday Gravy

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A collaboration with directors Novemba. 

Square has released a new instalment of its Service Still Matters campaign via Sunday Gravy. 

In the new campaign, a waiter spots diners stranded in a storm.  

Without hesitation, he runs into the downpour, soaked to the bone, to bring them in. No tech. No tools. Just instinct and heart. 

The campaign is a collaboration with directors Novemba. 

CREDITS: 

Square Credits: 

  • Stacey Lowther: Head of Integrated Marketing 
  • Jessica Parker: Integrated Marketing Manager 
  • Sean Conroy: Group Creative Director 
  • Kae Yen Wong: Creative Director 
  • Fin Wang: Art Director 
  • Edgar Acosta: Copywriter 
  • Justine Yee: Operations Lead 

Production Company Credits: 

  • Production Company: Good Oil 
  • Production Company Producer: Claire Richards 
  • Executive Producers: Simon Thomas / Juliet Bishop 
  • Director: Novemba 
  • DOP: Max Walter 
  • Post Production: Arc Edit 
  • Post Producer: Winnie O’Neil 
  • Offline Editor: Lucas Bayne 
  • Online Editor: Richard Lambert 
  • Grade: Matt Fezz 
  • Soundmix: Rumble 
  • Casting: Citizen Jane 

Creative Agency: 

  • Sunday Gravy 

Alchemy One Credits: 

  • Managing Partner: Huong Nguyen 
  • Business Director: Cara Sayer-Bourne 
  • Group Strategy Director: Paul Scarf 

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