Reveal

14 July 2014
 

Advertiser: Calvin Klein
Creative Agency: Mother New York

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British actor Charlie Hunnam and Dutch supermodel Doutzen Kroes have filmed a raunchy new spot to launch Calvin Klein's new fragrance, Reveal.

British actor Charlie Hunnam and Dutch supermodel Doutzen Kroes have filmed a raunchy new spot to launch Calvin Klein's new fragrance for women, Reveal.

The video, directed by Jonas Akerlund, filters over skyscrapes to 'reveal' Hunnam and Kroes flirting with each other across the highrise scope. Amazing what a little fragarance can do.

“Reveal Calvin Klein is a classic Calvin Klein fragrance that is globally appealing, because it speaks to women who want to feel sexy, confident and provocative,” said Steve Mormoris, chief marketing officer fragrances, Coty Inc.

The print element of the campaign features images shot by photographers Mert Alas + Marcus Piggott.

The campaign, by Mother New York, is running across digital and print.

Credits:
Editorial: Calvin Klein
Images: Mert Alas + Marcus Piggott
Video: Directed by Jonas Akerlund
Agency: Mother New York

 

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