Helmet

17 July 2014
 

Advertiser: AFL
Creative Agency: George Patterson Y&R Melbourne

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Dilpreet shares his dreams to one day be selected for an AFL team as the league promotes its multicultural round.

The Toyota AFL Multicultural Round is about to kick off - and Dilpreet is sharing his footy dreams to mark it.

The AFL's latest spot features the young Indian man with big hopes to one day be drafted.

He takes us back to his first game of footy and a minor misunderstanding over the definition of a “mouthguard”. It turns out Google doesn't have all the answers.

Credits
Client: AFL
General Manager - People, Customer & Community: Dorothy Hisgrove
Head of Brand and Market Insights: Julian Dunne
Senior Marketing Coordinator: Megan Williams
Agency: GPY&R Melbourne
Chief Creative Officer: Ben Coulson
Senior Copywriter: Aaron Pepper
Senior Art Director: Shane Dawson
Agency Producer: Pip Heming
Head of Planning: Mike Hyde
Account Director: Rachel Semmens
Production House: Exit Films
Director: Paola Morabito
Producer: Vivienne Jaspers
Post Production: The Cutting Edge
Offline Editor: Bill Browne
Colourist/Online: Ryan Brett
Sound Design: Stevo Williams @ Flagstaff Studios

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