24 May 2010

Advertiser: Kimberly-Clark
Media Agency: Mindshare (NSW)

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Website Production: Red Ant

Kimberly-Clark will highlight the benefits of its DryNites brand website in a campaign launching today (24 May).

Special features of the site include a questions & answers tool, advice from Dr Cathrine Neilsen-Hewett an expert in child development and the opportunity for parents to order a free sample of DryNites Pyjama Pants.

The 15” TVC will run in conjunction with the current 30” DryNites brand TVC.

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