Springtime means the sun is shining, flowers are in bloom and the property market kicks into a higher gear. Domain is helping buyers make the right move this selling-season, with its "good move" campaign.
The campaign is the first from newly appointed creative agency The Works, and is designed to take property seekers through all the big decisions that go hand in hand with purchasing property: research, property data and of course, ensuring that the new place is cafe-adjacent.
Domain is also releasing a blog, detailing property knowledge for first time renters, investors, sellers, renovators or home-buyers. It coincides with the launch of Domain's new logo and website which includes easier functionality for saved searches.
The national campaign will be rolled out across TV, digital, out of home, print, cinema and transit media and includes a promotion to win an iPhone 6.