New nbn speed upgrade.
Dodo Australia is helping make sense of the nbn speed upgrade and switch in a campaign via ATime&Place.
“We’re evolving Dodo’s world by dropping him into ours,” said ATime&Place executive creative director, Charles Baylis.
“As an everyday Aussie, he shows just how simple choosing the right internet can be: fast enough to game, easy on the wallet, and reliable enough that your excuse for going ‘camera-off’ on Teams meetings is officially gone… sorry about that last one.”
The fully integrated campaign spans TV, online, outdoor, radio, PR, print, owned channels and affiliates.
“With so much noise around fibre upgrades, speed changes, tech types and more - Australians are still ultimately seeking fast speeds, reliability and value from their internet,” said Dodo general manager consumer marketing, Tony Timpanaro.
“No Regret Internet is built around that idea, with the aim to help people understand what they need and give them confidence to switch. It is everything customers want and nothing they will regret. That's the real deal.”
Campaign Credits
Client: Dodo Australia
General Manager, Consumer Marketing: Tony Timpanaro
Head of Brand and Integrated Marketing: David Albon
Marketing Manager: Nicole Cann
Marketing Specialist: Cienna Anderson
Lead Designer: Ben Stafford
Graphic Designer: Thomas Ikraan
Agency: ATime&Place
Chief Creative Officer: Matt Lawson
Executive Creative Director: Charles Baylis
Creative: Andy Matthews
CEO: Adrian Mills
General Manager: Britt Rigoni
Account Manager: Evelyn Dalton
Head of Broadcast: Marlese Byfield
Senior Producer: Christina Dess
Production Company: Sedona Productions
Managing Director / Line Producer: Kim Wildenburg
Director: Ben Saunders & Will Horne
Stills Photographer: Tom Franks
DOP: Simon Walsh
Production Manager: Jess Junor
Postproduction: Sedona Productions
On-line editor: Andy Stalph
Post Producer: Clare Lehner
Off-line editor: Adrian Katz
Colourist: Martin Greer
3D Creative Director: Nick Lines
Sound Studio: Bang Bang Studios
Sound Engineer: Sam Hopgood
Sound Executive Producer: Polly McGregor
