Branded bums and gold leotards - check out how Bonds' is celebrating Christmas this year.
Bonds is telling Australians to "let their light shine" this Christmas with its festive season campaign.
Exploding with colour and sound, projection lights bring its red-hot new Christmas range to life.
The ad shows a number of dancers decked in Bonds-branded underwear as well as two young girls in tutus.
It's not the first time Bonds has recruited dancers for its ad campaign, with its 2015 push taking a similar approach.
Leo Burnett is Bond's creative agency of record.