Who knew air conditioning could be so talented? And so shy about it?
Fujitsu's new campaign “Hidden Talents” stars cricket legend Mark Taylor showcasing his musical talent on the mandolin; following the recent instalment of Fujitsu's “Ball Control” campaign.
The advert, created by 303Lowe, aims to promote the 'hidden talents' of Fujitsu's air conditionioner unit catering for winter and summer climates.
The advert will run across TV, print and POS.
Fujitsu National Marketing Manager: Marc Cheah
Fujitsu Deputy Managing Director: Philip Perham
Executive Creative Director: Richard Morgan
Writer: Mike Guegan
Art Director: Al Spiers
Producer: Sean Ascroft
Managing Partner: Matt Clarke
Business Manager: Laura Dewey
Prod Company: Film Graphics
Director: Ariel Martin
Producer: Anna Fawcett
Music: We Love Jam