Birds Eye has launched a new campaign to promote its Field Fresh Australian range of frozen vegetables.
Created by BWM, the campaign "offers insight into a Birds Eye pea farmer and their role in ensuring Aussie consumers get the best while keeping the Australian farming community thriving".
The campaign is running across print, digital, outdoor and television, including telecast sponsorship of the Australian Open.
Birds Eye "Field Fresh" TVC - AdNews
Birds Eye "Australian Open" TVC - AdNews
