Blues Launch

13 March 2014

Advertiser: Hyundai
Creative Agency: Innocean

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Carlton Football Club love their wheels, especially from Hyundai. Footballer Michael Jamison features in a new campaign for the i40 via Innocean, inviting consumers to "spot, snap and share" the hashtagged #NavyBlues car. Users who upload pics of the car to Instagram will go into the draw for prizes including a trip to Disney Park.

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