Coles' new ambassador, comedienne Dawn French, gets a little frisky with celebrity chef Curtis Stone in a new campaign promoting Coles' revamped Flybuys program.
The humorous television commercial, which aired over the weekend, shows French getting very close and personal with Stone in a mock press conference.
The commercial was created by Coles' agency Big Red, and follows the retail giant's announcement last week that it would be relaunching its Flybuys program.
The relaunch comes amid intense competition with Woolworths, as the two companies compete for supermarket supremacy.
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