Ex-Saatchi & Saatchi executive creative director Damon Stapleton has joined DDB New Zealand as chief creative officer, commencing on 1 July. Meanwhile Shane Bradnick is confirmed as permanent executive creative director.
DDB New Zealand CEO Justin Mowday said: "He’s such a phenomenal talent and his work extends past epic TV spots and delves into experiential, activation and digital. Damon knows how to produce world-class work that can’t be ignored. He’s going to be a very exciting leader of our creative product.
“We’ve also been on the search for the best possible ECD and have realised he’s already here in Shane, so we’re excited to confirm him as our permanent ECD. Damon and Shane are both modern thinkers and together they will be a true creative force,” Mowday adds.
DDB Group Australia and New Zealand chairman and CEO Marty O’Halloran said: "His experience is second-to-none and I’m looking forward to seeing that correlate into results for our clients."
Stapleton said: "I am incredibly excited to be asked to lead such a great agency and I am really looking forward to working with Shane again. Together, I know we will make some pretty special secret sauce."
Stapleton has spent more than 14 years working as an ECD in Africa and Australia at TBWA Gavin Reddy, TBWA Hunt Lascaris and Saatchi & Saatchi, working on clients including Heineken, Nissan, BMW, Adidas, Jameson, Toyota and Cadbury.
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