Aegis Media Pacific has merged global digital agency Isobar with local digital creative agency Visual Jazz, to create Visual Jazz Isobar.
The Isobar office in Sydney, which houses 20 staff, will merge into the Visual Jazz Sydney office, while the Visual Jazz offices in Melbourne and Canberra will take on the new moniker. Nationally, the agency will have 180 staff.
Visual Jazz managing director Konrad Spilva will be managing director of the merged operation, reporting to David Stephenson, managing director of Aegis Media Pacific's Digital Creative division.
Stephenson said, “We’re bringing together the very best people on the ground with the ability to further tap into the extensive global resource and knowledge bank of Isobar. Asia is a growth market for many of our clients and Visual Jazz has already worked with Isobar to deliver client work in several Asian markets. This is really great news for our team and our clients.”
Clients include Holden, HSBC, Medibank, JB Hi-Fi, David Jones, Lend Lease and Treasury Wine Estates.
AdNews revealed last year that Isobar was being appointed to the Subaru account, which would constitute a conflict with Holden. However, Aegis Media Pacific chief executive Luke Littlefield said the Subaru account is now with iProspect.
Aegis Media Pacific has been experiencing a great deal of change lately, as the company continues with the transition period following Aegis Group's acquisition of Mitchell Communication Group in 2010.
Recently, the network has re-launched its media agency Vizeum into the local market, while launching a strategic unit called Jumptank.
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