TRUTH-SERUM
PO Box 2068
St Kilda West 3182 VIC
T: 0400 626 403
Truth-Serum delivers fast, focused & cost-effective research solutions that provide real insights to inform your brand strategy and optimise advertising /digital campaigns.
We approach research differently. We apply creative thinking to our range of innovative research tools to ensure your brand message & campaign is relevant, motivating and distinctive. We combine high quality recruitment and a fluid, conversational research style to:
> Online qualitative forums
> Live online
focus groups
> Online surveys
> Consumer workshops
> Shopper Insights
> MQR (Mobile Qual Research) –
launching 2012
UM's Zoe Scaman on Prometheus transforming a Paris metro station into an eerie promotional area and Scotch-Brite offering free meals in return for restaurant goers washing their dishes.