Aldi's brand campaign threatened by copyright issues 15 hours ago
Could this spell the beginning of the end for the Australian version of Aldi's 'Like Brands Only Cheaper' juggernaut?
Campaigns
Sphere Agency launches global platform for water brand
Wellness Water is coming to Australia. Because normal water is overrated.
Movember urges men to get acquainted with their junk
According to Movember, men don't fondle their balls enough anymore.
Mila Kunis stars in new Jim Beam ad by The Works
Mila Kunis returns to talk racks in the latest global campaign for Jim Beam.
Opinion
A valuable lesson from Trump’s meteoric rise
"Trump took heed of changes in society and responded with a voice."
Reproducing competitor logos and packaging may infringe copyright
It seems comparative advertising is as popular as ever. Many advertisers seek to win market share by favourably comparing their products, particularly on price, with the products of their competition.
Millennials matter - creating content that counts
Can other brands learn from Tumblr's success in the millennial market?
Bauer Media names Nick Chan as new CEO 11 hours ago
Bauer Media has named former Seven West Media COO Nick Chan as its new CEO, five months after David Goodchild stepped back from the top job.
Del Campo exits, Saatchi & Saatchi names new global COO 12 hours ago
Saatchi & Saatchi has named a new global chief creative officer to replace outgoing Pablo Del Campo.
EPL is long-game for Optus in NBN broadband market 15 hours ago
Optus' investment in the EPL is a “long-term play” that will help the telco gain market share.
MEC launches global content division 15 hours ago
MEC’s Wavemaker aims to simplify the content process for clients, and launches in 10 countries today. Sydney's Tim Flattery departs to head up the North American arm.
CHE Proximity hires Googler to lead startup offering 13 hours ago
CHE Proximity has appointed an ex-Googler to run its startup offering, Spotfires, as it announces a new partnership with Startup Victoria.
News Bulletin: Coke remasters 'Mad Men' ad; Gucci ad banned for 'unhealthily thin' model 15 hours ago
In today's news bulletin: Automated copywriting startup opens investment round; Rhodes Scholar joins Qantas board.
Online video lacks 'standardised currency and transparency' 15 hours ago
Online video advertising could be improved by standardising currency and improving transparency, says Sizmek CEO Neil Nguyen.
Twitter enters live sports streaming with $10m NFL rights yesterday
Twitter becomes the first social media platform to secure streaming rights to America's most watched sport. The deal covers 10 regular season games.
Hero Condoms apologises for ‘stigmatising’ STI campaign yesterday
Hero Condoms apologies for "bigoted" and "stigmatising" campaign, saying it never intended to offend anymore with AIDS jokes.
In other news...
- Brands blasted for dodgy goods yesterday
- Cottee's refutes rumours it will close yesterday
- Publishers need to be asking the tough questions yesterday
- Is this how brands should be marketing to women? yesterday
- Influencers want ongoing brand relationships, not a one-night stand yesterday
- News Bulletin: Married at First Sight on the rise, Facebook uses AI for blind people yesterday
- Dentsu launches DM2 to combine digital and traditional in APAC yesterday
- Mobile native will be worth $53 billion by 2020 yesterday
- Agreement with US agencies reached over working contracts yesterday
- Nine Powered promotes Lizzie Young; poaches Initiative director yesterday
- APAC spend on customer data almost doubles yesterday
- Master brands and corporate branding matter more than ever yesterday