What's going on at Woolworths? 2 hours ago

What's going on at Woolworths?

Off the back of several high profile moves in the Woolworths marketing department, questions are being asked about what exactly is going on at the supermarket giant.

Publishers make play for dollars on private exchanges 3 hours ago

Publishers make play for dollars on private exchanges

APEX, Pangaea....they have arrived. To hit premium content, and premium users, advertisers will need to play on the private exchanges.

Omnicom's programmatic agency director heads for CommBank's trading desk 3 hours ago

Omnicom's programmatic agency director heads for CommBank's trading desk

Accuen, Omnicom's programmatic agency, has lost its director of display advertising, Alexis Spurgeon, as she heads to CommBank, to work on its new in-house trading desk, AdNews understands.

Brands “aren't taking huge risks” with influencer marketing 3 hours ago

Brands “aren't taking huge risks” with influencer marketing

They might be growing in influence, but brands are still playing it safe when it comes to playing in the social influencer space, according to Ministry of Talent's Roxy Jacenko.

'Your mobile is not the internet’s door bitch’: Google's Tom Uglow at Tedx Sydney 3 hours ago

'Your mobile is not the internet’s door bitch’: Google's Tom Uglow at Tedx Sydney

Being the creative director of Google’s Creative Lab you’d expect Uglow to be a digital zealot. He is, but his Tedx Sydney talk also revealed a disdain for the dominating force screens and devices play in daily life.

AdNews TV: Joe Pollard and Olivia Wirth Media Summit highlights 12 hours ago

AdNews TV: Joe Pollard and Olivia Wirth Media Summit highlights

Video: “We've launched a new business, Red Planet, – some of you might not be fans of it...” Olivia Wirth quipped to the Media Summit audience last week. Watch highlights from her co-headline keynote alongside Telstra's Joe Pollard.

Initiative picks up Tourism Tasmania 6 hours ago

Initiative picks up Tourism Tasmania

Initiative has picked up the Tourism Tasmania account.

MFA Kicks off 2015 awards, promises to boost rigour 19 hours ago

MFA Kicks off 2015 awards, promises to boost rigour

The MFA has enlisted Seven's Sunrise host Andrew O'Keefe as part of a launch campaign for this year's awards. Watch CEO Sophie Madden and MFA Awards chair Greg Graham join O'Keefe on the Sunrise couch.

Adshel appoints new marketing head 5 hours ago

Adshel appoints new marketing head

APN News and Media's Adshel has bolstered its marketing team with new positions and hired a new head of marketing.

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