UN, Attenborough and Mars back Finch founder's 'world-changing' initiative

UN, Attenborough and Mars back Finch founder's 'world-changing' initiative yesterday

The move sees brands commit media spend for ads featuring an animal into funding that goes towards animal welfare. Clems backs the cause with CEO Nick Garrett and Finch's Rob Galluzzo pitching the idea to global Mars CMO.

Campaigns

Bohemia reunites with News.com.au to show its true colours

Bohemia reunites with News.com.au to show its true colours

The latest News.com.au campaign by Bohemia Group mixes great ideas with simple, bold execution.

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Engine reveals impacts of MS in latest work

Engine reveals impacts of MS in latest work

Creative agency Engine has partnered with MS Queensland to launch a state-wide pro bono campaign to drive positive change for people suffering from multiple sclerosis.

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Hollywood and Aussie stars unite to 'Save Ugly'

Hollywood and Aussie stars unite to 'Save Ugly'

The Wilderness Society has tapped Hollywood and local talent to drive awareness and 'Save Ugly' in its latest campaign.

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Opinion

Consultant Robert Brittain
Consultant Robert Brittain

Brands beware the slow death spiral

"The continued demands on brand owners to deliver short term results is resulting in a long, slow death spiral for many brands," says ex-ANZ marketer turned consultant, Rob Brittain.

IProspect national head of experience, Guy Jarvie
IProspect national head of experience, Guy Jarvie

Building trust through user experiences

In a world where trust is eroding at an alarming rate, what are the areas you can take control of to regain consumer confidence and shine your brand in a positive light, questions IProspect's Guy Jarvie.

Accenture Interactive managing director Michael Buckley
Accenture Interactive managing director Michael Buckley

Accenture Interactive’s predictions for Cannes Lions 2018

From blockhain to ethical advertising, numerous speakers from the Accenture Interactive family have shared their take on the hottest topics or events likely to emerge over the week in and around the Palais.

Martin Sorrell dodges sex worker probe, reveals more about next venture 8 hours ago

Martin Sorrell dodges sex worker probe, reveals more about next venture

Martin Sorrell has denied the damming accusations against him, called out WPP for his departure, praised Havas and consultancies for their models and admitted horizontality was a "terrible mistake" at Cannes Lions.

Dentsu makes another play for sports marketing sector 16 hours ago

Dentsu makes another play for sports marketing sector

Dentsu Aegis Network has revealed its latest acquisition, Klip Desk – a new technology business that allows clients to capture and measure live content across all digital media, specifically sports rights holders.

News Bulletin: JCDecaux and ANZ team up for new OOH offer 16 hours ago

News Bulletin: JCDecaux and ANZ team up for new OOH offer

JCDecaux and ANZ have launched a campaign that incorporates bus, train and tram timetables with the bank's app and DOOH.

SBS score again, as Socceroos recreate ratings magic 21 hours ago

SBS score again, as Socceroos recreate ratings magic

The game between Australia and Denmark drew in a metro audience of 1.66 million viewers, as SBS won the total overnight main channel audience share.

OOH bidding war explodes as APN ups Adshel bid to $540 million 21 hours ago

OOH bidding war explodes as APN ups Adshel bid to $540 million

APN Outdoor has revised its proposal to acquire Adshel, with a bid of $540 million – up from its offer of $500 million last month.

NAB overhauls marketing structure as Knott prepares to depart 21 hours ago

NAB overhauls marketing structure as Knott prepares to depart

The strategy, which includes changes to the brand experience team, has also led to the departure of NAB GM brand experience, Michael Nearhos.

Movers & Shakers: BCM, JWT and Fox Sports 22 hours ago

Movers & Shakers: BCM, JWT and Fox Sports

It's hard to keep up with all the latest moves across media, marketing and advertising, so we've made a list. Check out the biggest moves in adland this week.

Tourism Australia scores gold at Cannes and Host/Havas win first Grand Prix for Australia 22 hours ago

Tourism Australia scores gold at Cannes and Host/Havas win first Grand Prix for Australia

It was a huge score for Australia overnight with multiple wins - including Deloitte Australia. Clemenger and UM Sydney picked up a gold in media for their Tourism Australia ad. Droga5 New York also took home several top gongs for the popular TA spot.

Creative Review: The automotive ad race 23 hours ago

Creative Review: The automotive ad race

Which car brands are changing directions and who’s staying in their lane? We asked some past and present Cannes Lions judges from Sudler & Hennessey, Soap Creative and M&C Saatchi to weigh in.

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