'We will trade like TV' - Nicole Sheffield on ‘game changing’ metric yesterday

'We will trade like TV' - Nicole Sheffield on ‘game changing’ metric

“Digital daily ratings will take digital to the next level and allow us to trade like TV – that’s the game changer."

'No one else can do what we do' – News Corp shows its hand for year ahead 2 days ago

'No one else can do what we do' – News Corp shows its hand for year ahead

A food network, a marketing school and a content studio were among the initiatives announced by News Corp at its upfronts event.

Industry Profile: Signal senior VP, Michael Twomey yesterday

Industry Profile: Signal senior VP, Michael Twomey

"This industry currently faces a big challenge of making marketing more relevant and valuable to consumers, who have more choices and ways to interact than ever before."

APN reports loss but points to future without newspapers yesterday

APN reports loss but points to future without newspapers

APN News and Media CEO Ciaran Davis has called selling its traditional publishing assets a “game changer” as its half year results swing into the red.

Movers and Shakers: Peter Zavecz, Nicole Sheffield, Lou Barrett and more yesterday

Movers and Shakers: Peter Zavecz, Nicole Sheffield, Lou Barrett and more

It's been a big week for News Corp with three industry players coming on board. Check out all the hires, exits and promotions.

The best tweets about The Bachelor's Lindt chocolate bath yesterday

The best tweets about The Bachelor's Lindt chocolate bath

Last night's episode of The Bachelor took Lindt's sponsorship status to the next level - a bath tub full of chocolate goodness. What could go wrong?

Ten years of monkey business yesterday

Ten years of monkey business

The Monkeys is celebrating 10 years. The three founders speak to AdNews on making provocative ideas happen and what it means to be a monkey in the ad business.

News Bulletin: Bachelorette sneak peek video; Bashful wins Best & Less yesterday

News Bulletin: Bachelorette sneak peek video; Bashful wins Best & Less

In news today: Australia, meet your Bachelorette.

SCA draws first blood as WIN ad bookings tumble yesterday

SCA draws first blood as WIN ad bookings tumble

Southern Cross Austereo is still in a honeymoon phase with new partner Nine, while Ten's new affiliate WIN will need time to get over its past.

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