Anti-theft device: IAB steps up ad fraud fight with protection paper 3 hours ago
The IAB has put out a paper on ad fraud, defining the ways in which “nefarious entities” skim away brand dollars by generating false ad views, clicks and site visits using programs created explicitly to defraud.
Meet the creatures of the night
'Let the woman rest, or you will be damned'. You have been warned.
Stunt man tests Van Heusen's limits
Aussie stunt man Nash Edgerton scales buildings for menswear brand Van Heusen.
The legend of Darren and the talking fish
A desperate fish escapes certain rot when an actual legend saves the day for Darren.
Are you tough enough?
Get ready to test your mettle at the third AdNews Challenge – including a brand new course and challenges for 2014.
The great Facebook Messenger cock-up
Now that billions of us have been forcefully nudged into using Facebook's Messenger app, Tim Smith asks 'do we need to fear FB?'
Lessons in love: How to keep the spark alive in your agency-client relationship
Kinky, mind-blowing one-night stands, playing the field and weird Uncle Harry. Vizeum's Ron Ferdinands looks at the parallels between client-agency relationships and real life. It's good. But maybe don't try his pick up lines in a bar.
The sharing economy: Caring or coining it?
Havas man Phil Johnston had a Swedish lady, her husband and her husband’s ex-wife in his house over Christmas. It worked for him. But what does the sharing economy mean for brands being undercut by new technologies?
The price of entry for programmatic
Who is best placed to take charge of brands' programmatic buying? Nikki Retallick responds to Paul Brooks' take on the complex issue.
Facebook, up your advertising game
Facebook isn't making it easy for advertisers. There are some simple things it could do to make it a whole lot more advertiser-friendly.
Turnbull: No deregulation until there is consensus 1 hour ago
Minister for Communications, Malcolm Turnbull said there would be no deregulation of the media ownership rules until there was consensus in the media industry.
Miller warns the old approach to marketing newspapers is failing 2 hours ago
Faced with declining ad revenues newspapers need to stop telling the world how great they are and start showing how they can work hand in hand with other media to create great campaigns.
Snapchat eyes brand dollars 1 hour ago
Snapchat, the mobile app that allows users to send messages that disappear after up to ten seconds, is planning to bring in brand advertising.
ABC gives free kick to commercial news sites with new link strategy 1 hour ago
Commercial news outlets will get a free kick from the ABC after the public broadcaster launched a service providing links to stories on commercial sites from it's own pages.
The wrap on changes at Rapp Sydney 53 minutes ago
Scott Smith has been Rapp Sydney’s creative director for sixteen years. That changed today.
Mobile and social driving Southern Cross digital growth 2 hours ago
Mobile supporting social feeds has emerged as a key platform for Southern Cross Austereo as its digital head reveals the broadcaster's key to future success.
Red Bull becomes trading currency 3 hours ago
Red Bull takes brand value to another level and challenges teams to complete a 5-day cashless trek trading cans for food, hotels and travel.
Final instalment of Cleo Agency Bachelor hopefuls 3 hours ago
Three of the boys we've been ego-boosting for the last 10 days will be named as finalists tomorrow - here's the last three contestants from UM, Carat and Starcom.
Crikey leak on News Corp figures sets tongues wagging but Clarke unflustered 3 hours ago
The revelation of the scale of the downturn at News Corp under the final year of Kim Williams' stewardship by online publisher Crikey has set industry tongues wagging.
Palmer still threatening to launch rival to The Australian, and News Corp whistleblower site 2 hours ago
Clive Palmer continues to threaten to launch a whistleblower website for News Corp journalists as well as a paper called The Australasian Times. But the PUP leader remains tight-lipped on launch dates, or any detail.
The unstoppable Block Glasshouse pushes The Bachelor and cop shows aside 4 hours ago
Nine led the pack in the free-to-air battle last night, taking out the top three most-watched programs with news and The Block Glasshouse.
Cummins&partners seals Tupperware deal 4 hours ago
Cummins&partners has sealed the deal with Tupperware, taking on creative duties for the food container brand.
AdLand takes the Ice Bucket Challenge: Cummins you're next 20 hours ago
BCM Partnership has taken the Ice Bucket Challenge and has called on some industry big wigs to follow suit.
Optus marketing boss Rosenberg exits yesterday
Telco's head marketer is making a move.
Carat retains Woolworths media account yesterday
Woolworths has decided to stick with Carat as its media agency of record with the Dentsu-owned unit retaining its biggest client. The three agencies vying for the business have been informed of the retailer's $240million decision
Fujitsu: CSR strategy is weak without marketing input 6 hours ago
Businesses talk about transparency, but without marketing support, sustainability and CSR efforts are less likely to have an impact on the business, according to Fujitsu.
Outdoor thinks outside the box yesterday
Mini Monopoly houses, tricks of the eye and more puns than you can shake a stick at. Some of the latest out-of-home advertising Down Under is worthy of a double take.
Lend Lease appoints 303Lowe yesterday
Lend Lease has appointed 303Lowe to take over its community portfolio as well as lead a major brand initiative.
In other news...
- NEWS IN BRIEF: Thursday 21 August 2 hours ago
- William Hill marketer out in reshuffle 2 hours ago
- How much will audiences endure in latest TV push for more ad space? yesterday
- Bleak outlook: STW loses a seventh of its value in seven days yesterday
- NRMA navigates for the over 50s yesterday
- Will Mitchells or Maxus men make it to the final three? yesterday