Real Living named Magazine of the Year at the AMAs

Real Living named Magazine of the Year at the AMAs 4 minutes ago

Bauer Media's Real Living has taken out the top honours at this year's Australian Magazine Awards.

Campaigns

Sportsbet presents stereotypical racegoers

Sportsbet presents stereotypical racegoers

When you go to the races you're probably going to see a few of Sportsbet's stereotypes, definitely a few fitting 'The Drunk' mould.

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Have your food delivered by roller coaster

Have your food delivered by roller coaster

Toshiba has used technology and engineering to deliver a seriously Japanese experience.

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The Big Bash Cricket League arcade-style

The Big Bash Cricket League arcade-style

M&C Saatchi has created a video-game style spot for the launch of the KFC T20 Big Bash cricket season.

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Seals and seagulls wish you'd gone to Specsavers

Seals and seagulls wish you'd gone to Specsavers

Wildlife is in danger from poorly sighted individuals in Cummins&Partners latest TV spots for Specsavers.

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Melbourne agencies dominate ADMA awards, Sean Cummins takes marketer of the year 40 minutes ago

Melbourne agencies dominate ADMA awards, Sean Cummins takes marketer of the year

ADMA’s awards jointly recognise creativity and effectiveness and Melbourne agencies including Whybin\TBWA, Clemenger BBDO and GPY&R stole the show.

Foxtel takes programmatic video advertising in-house 1 hour ago

Foxtel takes programmatic video advertising in-house

Foxtel takes its programmatic digital video advertising operations in-house, as it looks to invest more of its branding dollars into digital video ads.

MCN usurps US tech and media 1 hour ago

MCN usurps US tech and media

Strange days. Australia has pipped the Americans in a major technology and media development. Foxtel’s MCN and AOL-owned Adap.TV have just launched the world’s first private programmatic trading market, combining TV and online video.

Cummins&Partners set to open Sydney shop 20 hours ago

Cummins&Partners set to open Sydney shop

Sean Cummins is expected to launch a Sydney agency, to follow openings in New York and Adelaide.

AdNews Hotseat: ZenithOptimedia's CEO, Ian Perrin 22 hours ago

AdNews Hotseat: ZenithOptimedia's CEO, Ian Perrin

From Nestle and wider industry failings, to 'aggressive' new business plans in 2015, Qantas and how to stay ahead in such a competitive space, we put ZenithOptimedia's CEO Ian Perrin in the AdNews Hotseat.

NBN in marketing strategy U-turn 21 hours ago

NBN in marketing strategy U-turn

NBN thinks it has the biggest marketing challenge in the country. It's set to move away from functional messaging and ramp up brand marketing to stamp out negative perceptions.

Ad watchdog rejects “deceptive” TAB advert complaint 23 hours ago

Ad watchdog rejects “deceptive” TAB advert complaint

ASB clears ad, but complaint is being escalated to the ACCC.

Nestle mulls robot Nespresso baristas 23 hours ago

Nestle mulls robot Nespresso baristas

Your job might be taken by a robot sooner than you think after Nestle employs emotionally aware humanoids as sales assistants.

IPG Mediabrands makes play for marketing blindspot 23 hours ago

IPG Mediabrands makes play for marketing blindspot

IPG Mediabrands brings Diverse Communications into the fold, making a play for the multi-cultural market.

You're shit at your job, says new report 21 hours ago

You're shit at your job, says new report

A study into the methods used by marketers shows only 12% are top of their game, according to criteria set by the publishers of the report.

Brother and The Works launch wearable tech for breast cancer research 21 hours ago

Brother and The Works launch wearable tech for breast cancer research

A new campaign by Brother to raise money for breast cancer research shows how wearable tech can be more than just a fad.

Nine confirms Ooh Media acquisition talks 21 hours ago

Nine confirms Ooh Media acquisition talks

Nine Entertainment combats speculation with a statement issued to the ASX.

Job site Indeed.com launches first Aussie campaign 21 hours ago

Job site Indeed.com launches first Aussie campaign

Indeed has booked a TVC which guests people it hired from applications received on its own website.

Huckleberry hires bring tech-edge and flair 21 hours ago

Huckleberry hires bring tech-edge and flair

Two fresh appointments at Huckleberry to add tech-scale and Brazilian strategic flair.

The Force a winner for Seven, despite 28% dip 22 hours ago

The Force a winner for Seven, despite 28% dip

Top non-news program dips by 28% and still manages to hold its place.

Matthew Stanton to depart Bauer for Woolworths yesterday

Matthew Stanton to depart Bauer for Woolworths

CEO of Bauer Media, Matthew Stanton is departing the company for a role at Woolworths.

Seven West woos advertisers with integrated upfronts glamour yesterday

Seven West woos advertisers with integrated upfronts glamour

Seven West's upfronts were “game changing,” according to media buyers, as the network wheeled out top talent at an interactive event to show its hybrid TV offering and hammer home the message that it is multi-platform and channel agnostic.

Facebook's shift to mobile hits impressions by 56% yesterday

Facebook's shift to mobile hits impressions by 56%

A 56% drop in impressions and a 274% hike in price per ad fails to ruffle the feathers of the industry which says the stats are of no real concern.

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