Ikon retains CommBank media account

Ikon retains CommBank media account 8 hours ago

Media agency Ikon has retained The Commonwealth Bank media account after the bank called a pitch for the business in July.

Campaigns

Could Lady Gaga solve the Ukraine crisis? Sydney Uni wants to know

Could Lady Gaga solve the Ukraine crisis? Sydney Uni wants to know

Students may not know the answer, but the University of Sydney is aiming to challenge and push debate by asking the hard questions.

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Don't let yourself experience ‘BetRegret’

Don't let yourself experience ‘BetRegret’

The feelings of loss, guilt and regret are the focus of the latest campaign for the Victorian Responsible Gambling Foundation.

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Little Flowers, big impact: ex-ad execs support Pink Ribbon Day

Little Flowers, big impact: ex-ad execs support Pink Ribbon Day

Sydney's favourite antidote for "too much choice" in the flower department, Little Flowers, is raising money and awareness for Pink Ribbon Day.

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Perth shows its good side

Perth shows its good side

How often do you get the train and not notice the people around you? 303 Lowe and Transperth want to change that.

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The most epic safety video ever made

The most epic safety video ever made

Orcs, hobbits, dwarves and elves. Welcome to Middle Earth, the emergency exits are at the front and back of the plane. Air New Zealand does it again.

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Yahoo7 announces Ad Exchange in Australia 3 hours ago

Yahoo7 announces Ad Exchange in Australia

Increased targeting and optimisation capabilities will be available to advertisers across Australia and New Zealand thanks to the launch of Yahoo7's Ad Exchange.

Catch all the photos from the 2014 MFA Awards 7 hours ago

Catch all the photos from the 2014 MFA Awards

Miss out on this year's MFA Awards? Or do you just want to relive the glitz and glamour of the night? Look no further because we have the complete album of the night right here.

The Monkeys win top banana at MFA awards yesterday

The Monkeys win top banana at MFA awards

Hey hey they're The Monkeys, and they were too busy winning awards last night to let anybody bring them down.

Coca-Cola names new global CMO 8 hours ago

Coca-Cola names new global CMO

Joe Tripodi to retire as Coke names Marcos De Quinto its new global CMO.

John Grono inducted to MFA Hall of Fame 10 hours ago

John Grono inducted to MFA Hall of Fame

Last night's Media Federation awards saw GAP Research's John Grono inducted into the prestigious MFA Hall of Fame.

Havas Media Melbourne wins first local business 7 hours ago

Havas Media Melbourne wins first local business

Havas Melbourne has picked up its first local client after setting up shop a month ago.

Ad execs urge industry to get involved – AdNews Challenge 9 hours ago

Ad execs urge industry to get involved – AdNews Challenge

Sandbags ahoy! Roll up roll up, it's time to get your get competitive face on as the AdNews Challenge needs you! Can you take on Amobee, Bauer Media, M&C Saatchi, ZenithOptimedia, Yahoo7 and many more?

Failed POG merger hurts Publicis's performance 11 hours ago

Failed POG merger hurts Publicis's performance

The merger talks between Publicis and Omnicom earlier this year cut into the French network's revenue and profit and distracted it from driving growth.

Reebok to pay $350,000 for false and misleading representations yesterday

Reebok to pay $350,000 for false and misleading representations

In a case brought by the ACCC, Reebok will pay a $350,000 fine and be forced to refund customers.

OMD poaches Mat Rawnsley from The Monkeys 11 hours ago

OMD poaches Mat Rawnsley from The Monkeys

The Monkeys' Mat Rawnsley joins OMD to head up strategy.

Tit for tat: ASB dismisses Boob complaints yesterday

Tit for tat: ASB dismisses Boob complaints

The latest incarnation of the Bonds "Boobs" campaign has received a fresh round of complaints, but the ASB has dismissed the brand of any wrongdoing.

Tourism Australia’s Nick Baker named marketer of the year 8 hours ago

Tourism Australia’s Nick Baker named marketer of the year

Nick Baker, who is stepping down from the tourism organisation, has been named marketer of the year at the Australian Marketing Institute awards.

TV Ratings: news wins the night 9 hours ago

TV Ratings: news wins the night

With love triangles no longer on our TV screens, news shows were the viewing of choice last night with Seven News taking out top spot in the TV ratings.

Marketing cloud wars is history repeating yesterday

Marketing cloud wars is history repeating

It’s a fair bet if you’re in media, a media agency,ad agency, direct, design or even a digital agency, you care as much about the revolution with the marketing cloud as how the pistons in your car slam up and down (or sideways).

2015 key trends: cauliflowers and cuffs yesterday

2015 key trends: cauliflowers and cuffs

In a world of frivolity, consumer rights, the merging of the physical and virtual and the march towards ever greater convenience will apparently shape the lives of Australians in 2015.

“Irresponsible” TAB ad slammed by gambling reform site yesterday

“Irresponsible” TAB ad slammed by gambling reform site

TAB's latest ad to be investigated for depicting gambling as “harmless”.

Zenith, Ikon, and Maxus in the running for iSelect 2 days ago

Zenith, Ikon, and Maxus in the running for iSelect

The shortlist is thought to be down to six for the $15 million iSelect media business.

Marketers must stop “dithering” Goodby tells AANA crowd 2 days ago

Marketers must stop “dithering” Goodby tells AANA crowd

AANA Reset: Marketers' tenure is shortening and many don't have time to stall with lengthy pitch processes. Stop stalling and do something, Goodby told marketers.

Agencies and brands need bottom-up marketing: Nick Law 2 days ago

Agencies and brands need bottom-up marketing: Nick Law

AANA Reset: Creatives might think they're a 'jack of all trades' but R/GA's Nick Law believes bottom-up marketing needs a balance of storytelling and strategic design thinking.

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