Ikon retains CommBank media account yesterday
Media agency Ikon has retained The Commonwealth Bank media account after the bank called a pitch for the business in July.
Lynx pushes into hair-care market
Unileaver-owned Lynx debuts hair-care offering in Australia
Could Lady Gaga solve the Ukraine crisis? Sydney Uni wants to know
Students may not know the answer, but the University of Sydney is aiming to challenge and push debate by asking the hard questions.
Don't let yourself experience ‘BetRegret’
The feelings of loss, guilt and regret are the focus of the latest campaign for the Victorian Responsible Gambling Foundation.
Little Flowers, big impact: ex-ad execs support Pink Ribbon Day
Sydney's favourite antidote for "too much choice" in the flower department, Little Flowers, is raising money and awareness for Pink Ribbon Day.
Perth shows its good side
How often do you get the train and not notice the people around you? 303 Lowe and Transperth want to change that.
It's a scary time for brands
Brands need to take back control and engineer better experiences, says M&C Saatchi's Amir Mireskandari.
In the battle against online media, programmatic may be TV’s secret weapon
Is programmatic TV's secret weapon? Mitch Waters from Adap.TV thinks so.
The eternal conflict of a YouTube mindset
Google launched Preferred with great fanfare, but why do its YouTube sensations seem to prefer traditional channels? Ziff Davis marketer Beau Ushay asks the question.
Stop retrofitting yesteryear's strategies for today's technologies
If you are still spending the majority of your resources on TV and other forms of interruptive advertising, you need to dramatically shift your focus, reckons Roland Irwin, MD of Lighthouse8.
'Native programmatic': what's all the fuss about?
'Native programmatic' might be Adland's newest buzzword but RadiumOne APAC's Adam Furness is asking what the fuss is all about?
Yahoo7 announces Ad Exchange in Australia yesterday
Increased targeting and optimisation capabilities will be available to advertisers across Australia and New Zealand thanks to the launch of Yahoo7's Ad Exchange.
Catch all the photos from the 2014 MFA Awards yesterday
Miss out on this year's MFA Awards? Or do you just want to relive the glitz and glamour of the night? Look no further because we have the complete album of the night right here.
The Monkeys win top banana at MFA awards 2 days ago
Hey hey they're The Monkeys, and they were too busy winning awards last night to let anybody bring them down.
Coca-Cola names new global CMO yesterday
Joe Tripodi to retire as Coke names Marcos De Quinto its new global CMO.
John Grono inducted to MFA Hall of Fame yesterday
Last night's Media Federation awards saw GAP Research's John Grono inducted into the prestigious MFA Hall of Fame.
Havas Media Melbourne wins first local business yesterday
Havas Melbourne has picked up its first local client after setting up shop a month ago.
Ad execs urge industry to get involved – AdNews Challenge yesterday
Sandbags ahoy! Roll up roll up, it's time to get your get competitive face on as the AdNews Challenge needs you! Can you take on Amobee, Bauer Media, M&C Saatchi, ZenithOptimedia, Yahoo7 and many more?
Failed POG merger hurts Publicis's performance yesterday
The merger talks between Publicis and Omnicom earlier this year cut into the French network's revenue and profit and distracted it from driving growth.
Reebok to pay $350,000 for false and misleading representations 2 days ago
In a case brought by the ACCC, Reebok will pay a $350,000 fine and be forced to refund customers.
OMD poaches Mat Rawnsley from The Monkeys yesterday
The Monkeys' Mat Rawnsley joins OMD to head up strategy.
Tit for tat: ASB dismisses Boob complaints 2 days ago
The latest incarnation of the Bonds "Boobs" campaign has received a fresh round of complaints, but the ASB has dismissed the brand of any wrongdoing.
Tourism Australia’s Nick Baker named marketer of the year yesterday
Nick Baker, who is stepping down from the tourism organisation, has been named marketer of the year at the Australian Marketing Institute awards.
TV Ratings: news wins the night yesterday
With love triangles no longer on our TV screens, news shows were the viewing of choice last night with Seven News taking out top spot in the TV ratings.
Marketing cloud wars is history repeating 2 days ago
It’s a fair bet if you’re in media, a media agency,ad agency, direct, design or even a digital agency, you care as much about the revolution with the marketing cloud as how the pistons in your car slam up and down (or sideways).
2015 key trends: cauliflowers and cuffs 2 days ago
In a world of frivolity, consumer rights, the merging of the physical and virtual and the march towards ever greater convenience will apparently shape the lives of Australians in 2015.
“Irresponsible” TAB ad slammed by gambling reform site 2 days ago
TAB's latest ad to be investigated for depicting gambling as “harmless”.
Zenith, Ikon, and Maxus in the running for iSelect 3 days ago
The shortlist is thought to be down to six for the $15 million iSelect media business.
Marketers must stop “dithering” Goodby tells AANA crowd 3 days ago
AANA Reset: Marketers' tenure is shortening and many don't have time to stall with lengthy pitch processes. Stop stalling and do something, Goodby told marketers.
Agencies and brands need bottom-up marketing: Nick Law 3 days ago
AANA Reset: Creatives might think they're a 'jack of all trades' but R/GA's Nick Law believes bottom-up marketing needs a balance of storytelling and strategic design thinking.
In other news...
- What's going on at Leo Burnett? yesterday
- Throwing chisels and shooting nail guns: ASB says no 2 days ago
- Newspaper front pages at their best 2 days ago
- Rob Martin Murphy and Emily Taylor surface on Moon 2 days ago
- Val Morgan scoops world innovator prize 2 days ago