Ikon, OMD and Mediabrands left in Commbank pitch 1 hour ago
Ikon, OMD and Mediabrands are the remaining agencies in the running for the $60m Commbank business, AdNews understands.
Big W hires mini-ninjas to test gifts
Well they may not be ninjas, rather ninjas in training, but this Father's Day they have tested the top gifts and they have you covered.
Famous faces mark 30 years of Good Weekend
It's not too early to use Robin Williams in ads apparently as Fairfax Media celebrates Good Weekend Magazine's 30th with a montage of famous images.
John Cleese enters the llama business
Just when you thought John Cleese couldn't add any more feathers to his cap, he has started a llama farming business. It's all very Python-esque, and is another wafer-thin slice of action from the Bankwest vault.
MTV pushes to end human trafficking
Traffic stopper: MTV is using the power of its brand in an attempt to end human trafficking. It's powerful. Watch it here.
Bank of Melbourne: Magical penguin money box
All eyes are on the kids as Bank of Melbourne trys to attract next gen savers with animated penguin ad.
Google – the ‘it’s complicated’ relationship
Google's latest search changes have caused the usual panic in the echo chamber. It's a close relationship with the big G, says Maxus search analyst Aisling Quigley. Sometimes its tough, but you just can't do without them.
Why put TV assets online when there's home grown content at your fingertips?
Digital video is booming. So why are a lot of Australian brands still plonking made for TV ads online. Wise up, says Projucer's Josh Capelin. There's functionality out there going begging.
Doing video right
Making video is an art in itself. The child of filmmaking, if you will. Kevin Lim shares tips on how to create quality video content.
The great Facebook Messenger cock-up
Now that billions of us have been forcefully nudged into using Facebook's Messenger app, Tim Smith asks 'do we need to fear FB?'
Lessons in love: How to keep the spark alive in your agency-client relationship
Kinky, mind-blowing one-night stands, playing the field and weird Uncle Harry. Vizeum's Ron Ferdinands looks at the parallels between client-agency relationships and real life. It's good. But maybe don't try his pick up lines in a bar.
Carat makes second post-Woolworths raid on OMD, hires Georgie Nichols 1 hour ago
Carat has made another raid on OMD, hiring business development and marketing director Georgie Nichols as Sydney general manager. The move comes hot on the heels of its Woolworths retention.
Kate Smither takes the reins of CommBank's strategy at M&C 20 minutes ago
The M&C Saatchi hiring spree continues. After Cooper, Mireskandari and Graham comes Kate Smither, who will leave her job as global planning partner at Ogilvy & Mather to become M&C’s group strategy director.
Vodafone triples spend on ‘hyperlocal’ marketing after 'best ever ROI' ad campaign 2 hours ago
Vodafone says its hyper local ad campaign, devised by Bohemia and Ogilvy, delivered its best ever ROI. Now it's tripling its investment and going hyper local nationally. It's hard work but it pays off, the telco told AdNews.
The Dude abides: Jeff Bridges tells stories for Kahlúa 2 hours ago
A seventies desert drive, a good dude, some bad dudes. The Dude. A cosmonaut. Jeff Bridges, Ivan Zacharias and Kahlúa show how to do brand story telling - without being shy of product placement.
Coles axes 438 jobs 2 hours ago
Coles has announced that it will cut more than 400 jobs as part of a restructure of its support centres.
Matty and Dave exit Whybin TBWA for stake in Special Group 23 hours ago
Whybin creative duo Matty Burton and Dave Bowman are leaving Whybin TBWA to set up shop with Lindsey Evans' Special Group.
Nine: TV airtime won’t be traded via real time bidding 22 hours ago
RTB for TV is a long way off. Get used to it. Nine unveils new cross-platform structure and upcoming initiatives but bats away programmatic.
VW account in play 22 hours ago
Volkswagen's creative account is up for review, AdNews has learnt. The VAG group is globally aligned with DDB, but Colenso won the account in New Zealand earlier this year, proving there can be exceptions to the rule.
Pizza Hut in play, M&C declines to pitch 22 hours ago
Pizza Hut is reviewing its creative account with incumbent M&C Saatchi understood not to be pitching for the business.
IBM forges into fashion with artificial intelligence division yesterday
Brands are working data into structured sets, but it's unstructured data that is posing challenges, especially for retailers. IBM thinks artificial intelligence could be the answer. It's showing how at Melbourne Spring Fashion Week.
Ten's Barrett takes the Ice Bucket Challenge, calls on MediCom's Pejic to step up yesterday
Just when you thought you were having an Ice Bucket Challenge free work week, think again. See Network Ten's Lou Barrett get iced here.
PiePhone: Beacons at the footy as Four 'N Twenty goes pi-tech yesterday
The Melbourne Cricket Ground aims to take a slice of the technology pie, rolling out a trial which sees beacons attached to roaming pie sellers, in a partnership with Four ‘N Twenty pies.
Freeview plots big push two days before subscription TV's big bash yesterday
Freeview will kick off its biggest TV marketing push in six years tonight for the launch of FreeviewPlus. The push comes just two days before the subscription TV body kicks off its annual conference.
Seven's Flynn headed to APN Outdoor yesterday
Media executive Doug Flynn has been tipped as the incoming chairman of APN Outdoor after last night stepping down from his role as a board director of Seven West Media.
Twitter Australia makes a move on music 2 days ago
Twitter has appointed a partnerships manager for music, entertainment, and events for the Australian arm of the business and won't rule out making a play in the streaming space.
Joy wins Samsung, The Iconic, The Opera House as Graeme Wills slaps down foreigners, holding groups and claims 'biggest indy' crown yesterday
On the back of a raft of wins, the Razor/Joy unit needs a bigger boat. Former Publicis Mojo chairman Graeme Wills says the independents are rising, which is good, because the holding groups can't really do full service.
Remarkables Group rubbishes claims that blogging in decline as it expands to Melbourne yesterday
Blogging network The Remarkables Group has dismissed claims that blogging is in decline and is expanding into Melbourne because "the opposite is true".
MediaCom, UM and Match in with big shout at MFA Awards 2 days ago
MediaCom has a decent chance of winning a Media Federation gong this year with no less than nine entries making the finals. Match Media and UM are neck and neck as finalists in six categories each. See who else is in the running here.
In other news...
- Locus awards deadline tomorrow 22 hours ago
- The attack of the ice bucket continues: O'Connor and Kendall are next in line 38 minutes ago
- The Block Glasshouse remains a smash 47 minutes ago
- News in Brief: 2 September 2014 22 hours ago
- Aussies win at Content Marketing Awards 23 hours ago
- Enero consolidates: BMF Melbourne becomes Naked Melbourne yesterday