Young Guns: Joshua Hale at Paramount

By AdNews | 8 February 2024

Young Gun profiles takes a look at the young talent across the Australian advertising, adtech, marketing and media sector. Aiming to shed light on the varying roles, people and companies across the buzzing industry.

Joshua Hale: sales executive at Paramount Melbourne 

Time in current role/time at the company:

My current role is a sales executive at Paramount Melbourne and I have been in this role for two years.

How long have you been in the industry?

I have now been in the industry for four years, all of which have been at Paramount. I started as a sales coordinator and moved into my current role after two years.

How did you get here? Was this always the plan?

My journey to get here was quite different to most. After high school, I began working as an apprentice roof tiler. After completing my apprenticeship, I decided to go to university and study a Bachelor of Business without knowing what industry I wanted to be involved in. I was lucky enough to have a friend working at Paramount when I graduated, and they helped me get the interview and position.

Media wasn’t an industry I considered working in, but I thought I would just give it a go. Thank God I did, because as soon as I walked in the door, I have absolutely loved every moment!

Who is your right-hand person/who guides you day to day?

From a work perspective, my manager, Jin, and colleague Alex, do an amazing job of keeping me motivated and always making our workplace environment fun and energetic. Through everyday life I am lucky enough to have an extremely close family and partner, Jasmine, who always have and always will support me no matter what life throws my way.

What’s the best thing about the industry you work in?

My favourite part of working in media is that I get paid to build friendships with new people every day.

I also absolutely love the grind of being in sales, there is no better feeling when a brief you have been working on gets approved and when you are able to successfully implement a competitive campaign that exceeds the clients’ objectives while also delivering positive business outcomes for Paramount.

And the biggest challenge?

One of the biggest challenges in our industry right now is keeping up to date with the ever changing media landscape and making sure that as a sales person in our industry, I am constantly armed with the necessary information to help give advice that is both helpful and in the best interest of my clients.

Whose job have you set your sights on in the future?

My next goal is to become a group sales manager. Thinking long term, I would be silly to not say Rod’s job, wouldn’t I?

Where do you turn for inspiration?

John O’Brien ‘J.O.B’ and Adam Quick ‘Quicky’ are clearly two people I often go to for inspiration. They both have so much experience in this industry and have seen so many differing and challenging markets, they always know the best way to approach any situation. They’re true professionals!

Tell us one thing people at work don’t know about you?

I am an absolute sport fanatic. When I am not at work, basically all my time is spent watching, playing and talking about any sport. Being from Melbourne, my favourites are clearly AFL and NBA.

In five years' time, I'll be:

My plan is to be working at Paramount (as a GSM hopefully) and be living in a new house with my lovely girlfriend Jasmine.

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