Vehicle brand LDV, part of Shanghai Automobile and Industrial Corporation, has appointed indie agency Speed as its media agency.
Spark Foundry was the incumbent.
Ian Perrin, managing partner at Speed Agency, told AdNews work with LDV starts in January.
"We have invested significantly in our data analytics capability led by Millie Singson and communications strategy led by Rachel Teh. So it great to see these teams kicking such impressive goals," Perrin said.
“It is also a ringing endorsement for all indies who are increasingly proving they can win large and complex media accounts. So, we’re thrilled to be part of that trend”.
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