NRL Grand Final draws 1.86m viewers for Nine

Josh McDonnell
By Josh McDonnell | 8 October 2019
NRL 2019 Premiers The Sydney Roosters

The NRL grand final between the Sydney Roosters and Canberra Raiders drew 1.86 million metro viewers on Sunday night for Nine, with the clash seeing a drop off of close to 300,000 viewers.

The match between the two sides to decide the 2019 premiers were unable to match up to last year's game, which had an audience of 2.12m.

Sydney toppled Canberra in a controversial 14-8 victory, which saw the Roosters become the first team in the modern era, to go back-to-back in premiership wins.

Regional viewership accounted for a further 775,000 viewers, bringing the combined national audience to 2.64m.

The Grand Final achieved a peak national audience of 3.250 million people (Metro: 2.217m / Regional: 1.033m) and a total cumulative reach of 5.5m.

Other segments on the day including the pre-game entertainment and post-game presentations drew 939,000 and 1.08m metro viewers, respectively.

Nine’s primary channel won the night across the five-city metro with shares of:

  • People 25-54: 44.7%
  • People 16-39: 54.4%
  • GS + Child: 43.6%
  • Total People: 38.8%

The NRL Women's Grand Final drew an audience of 284,000 metro viewers while reaching a total of 468,000 national viewers.

9Now's streaming boost

The NRL Grand Final Day saw strong increases with Live VPM Streams (759,000 – an increase of 85% YOY) and Live VPM Minutes (15.4 million – up 72% YOY.

The NRL Grand Final (match only) on 9Now achieved a live average VPM of 82,000, an increase of 81% year-on-year, and

The match only also saw an increase in streams (413,000 – an increase of 113% YOY) and in Live VPM Minutes (9.8 million – an increase of 83% YOY).

In the overnight main channel battle, Nine held a dominant 38.8% share, while Seven followed in second place with 15.2% and Ten left with only 5.7%.

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