Nine has unveiled its partner line-up to kick off the 2023 NRL season Thursday, March 2, with Harvey Norman, Telstra, Sportsbet and McDonalds returning as full season partners.
Chemist Warehouse, Kia, Gulf Western Oil, Isuzu UTE, Stan, Tradie and RAM Trucks are also returning as sponsors, while a number of new partner brands including Westpac, Youi and DoorDash are with Nine in 2023.
Wide World of Sports will showcase more than 140 rugby leave games available free and live including NRL, NRLW, Men’s and Women’s State of Origin, the NRL Grand Final and every finals game.
Matt Granger, Nine’s director of sales – sport, said: “In 2023 we have taken the mega marketing platform that is WWOS to another level for our partners across our NRL ecosystem, providing them with access to an unrivalled Total TV, Total Audio and Total Publishing platform, to engage Footy fans and audiences.
"Our returning and new partners are testimony to the power and effectiveness of Nine and WWOS to deliver for brands."
Anne Gruber, Nine’s head of content partnerships, said: “Nine's cross-media NRL content offering connects brands with millions of Aussie fans, year after year; footy fans who are passionate, highly engaged, have money to spend, and immerse themselves in premium footy content week after week across the full NRL season.
“This year, with the help of Powered, Nine’s marketing solutions division, returning and new brand partners have the opportunity to develop big ideas, underpinned by Australia’s best NRL content spanning our total television, total publishing and total audio touchpoints. From the main game to the experts and the entertainers, Nine provide marketers with an unrivalled platform to tell their story.”
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