News Bulletin: Seafolly hunts marketer; Forbes launches popup Snapchat channel

By AdNews | 4 January 2017

Seafolly hunts marketer

Seafolly is currently seeking a new head of marketing, according to an ad posted on its LinkedIn page. The position will see the marketer report to CEO Anthony Halas and be responsible for campaign executions across social, digital, PR, sales, advertising partnership and more. It’s not the only big fashion retailer seeking a new top marketer as Specialty Fashion Group is also recruiting for a marketing manager.

Forbes launches Snapchat popup channel on Discover

Forbes is using Snapchat to reveal part of its “30 under 30” list of 600 influential entrepreneurs as part of an effort to incorporate Snapchat-like elements into its mobile site. Yesterday Forbes published about 15 of the 600 names (of 30 people in each of 20 categories), including Margot Robbie, Simone Biles and Von Miller, on a popup channel on Snapchat’s Discover section. The popup was set to live for 48 hours, with the full list to be published on today. Digiday is reporting that Forbes has been working with Snapchat to sell advertising into the channel but hadn’t confirmed any deals yet.

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