IAB Australia has appointed Network Ten's chief digital media officer Nick Spooner as chairman.
Spooner will work closely with IAB chief executive Paul Fisher, with the aim of growing the interactive advertising industry in Australia.
He replaces outgoing chairman Nic Cola, chief operating officer at Fairfax Digital.
Spooner said: "The IAB plays a crucial role in driving us forward as an advertising sector and in continuing the rapid growth in online marketing and advertising. It's an honour to be chosen to lead this charge over the next period of IAB's development."
Fisher said: "During Nic Cola’s tenure as Chairman of the IAB Board of Directors, the IAB’s scope of operations and representation has grown substantially, with recent tangible outcomes such as the publication of standards and guidelines for rich media, and online video advertising, and a substantial suite of self-regulatory best practice principles for online behavioral advertising, the most significant self-regulatory initiative this industry has seen in 15 years."
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