AFFINITY rebrands engineering company Worley

By AdNews | 29 November 2023

Full-service CX, media and advertising agency AFFINITY has completed an 18 month long global rebranding for ASX-listed engineering company Worley. 

The new brand has launched across Worley’s global locations and in the coming months, stakeholders can expect to see a visible change in Worley's branding across all platforms and touchpoints.

Luke Brown, AFFINITY's CEO, said Worley's rebranding journey isn't just about a new logo or a tagline; it's about articulating their commitment to sustainability and social responsibility.

"It’s not often you get to shape a brand that’s truly looking to change the world. Worley’s doing some incredible work, and now they have a brand that reflects this."



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