5 May 2010

Advertiser: RMIT University

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Creatives: James Cowie and Maisen Hall.
Account Service: Kristofer Taylor.
Photography: Matthew Jensen.


Creatives: James Cowie and Maisen Hall

Account Service: Kristofer Taylor

Photography: Matthew Jensen


RMIT University is delivering a new outdoor campaign to announce the opening of midyear enrolments.

The campaign targets students who may have missed out on a position at the start of the academic year.

Featuring a red slingshot, it draws on RMIT’s distinctive red triangle branding device.

The campaign extends across a range of print and outdoor media.


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