The Queensland Government Office of Economic & Statistical Research (OESR) has unveiled a campaign which encourages greater participation across Queensland in this year's National Census.
Created by BCM Partnership, the "Invisible" campaign focuses on the need for Queenslanders to complete the Census so that an accurate population count can be gained and to ensure that the State get its fair share of Federal funding.
The Queensland campaign, which complements the national campaign, is supported by radio, direct mail and online and social media.
