AdNews Newsletter
Chris Howatson, Simon Ryan, Justin Drape, Virginia Hyland, Jack Byrne at Sydney L!VE.
Chris Parker: "We looked at the cost of recruiter fees and thought it was better to acquire an agency."
“Can your vendors come back with something that’s insightful and compelling and then take that brand’s...
“...but there's also the reality of the economic environment that we're in, so I think it's unrealistic...
"What was important for me was to recognise my risk and do something about it.”
Special Group partner Rebecca Stambanis believes advertising needs to look beyond the metrics.
Justin Hind: "It's never a better time to start a business than in a time of economic uncertainty."
"We finally had that integrated piece that I knew was going to be critical to be able to succeed in this...
The independent agency leader reveals that when it comes to pitching, the answer shouldn’t always be...
Dentsu shares how marketers can start acting.
Metaverse: The Next Ad Frontier.
NFT project manager Ridley Plummer on how Tennis Australia is getting ready.
“What you see on Discord, particularly in this space is really unique and pretty eye-opening at times.”
Focusing on fan acquisition and utility, rather than fan enhancement.
"The metaverse is an idea built by many," says Meta's ANZ marketing director.