MELBOURNE: Multi Channel Network's (MCN) Melbourne sales director, Ben Sumpter will assume full responsibility for the Melbourne operation, following general manager Gerard Max's resignation.
Sumpter will take on responsibility for overall management in addition to his existing sales director duties, reporting to MCN’s national sales & marketing director Damian Keogh.
Max has departed MCN to join Nine Network as its Melbourne sales director, replacing Ian Paterson who is now in the role of sales director Network Sports.
MCN CEO Anthony Fitzgerald said: “Ben Sumpter is an experienced and passionate sales manager who has produced outstanding results during the past two and a half years leading our Melbourne sales operation.
“With ratings on the main free to air channels declining significantly this year, MCN has enjoyed 6% audience growth and is helping media agencies deliver on their campaigns.”
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