News Bulletin: 303MullenLowe bolsters data credentials

By AdNews | 20 November 2017

303 MullenLowe makes "serious investment" in data capabilities 

303 MullenLowe is expanding its digital capabilities, appointing four senior specialists in CRM, marketing automation and data analytics after winning the Audi digital account earlier this year. Charles Rallings joins as digital operations director. His previous roles including COO at DDB Sydney and MD at Tribal DDB. Other hires include; Anne-Sophie Mazurek as marketing automation and CRM specialist; and Henry Woo, head of data analytics, and Sophie de Flamingh, CRM strategist, who join from Holler. CEO Nick Cleaver described the hires as a "serious investment". 

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

comments powered by Disqus