Media Wrap: Singo's Fairfax thoughts; APEX launched; Southern Cross directors queried

By AdNews | 3 November 2014

Singo signals another nibble at Fairfax Radio

Macquarie Radio Network boss John Singleton won't rule out having another go at Fairfax Radio, despite a previous offer being knocked back. The Australian reports that Singleton would be open to an offer should his business partner Mark Carnegie and MRN executive chairman Russell Tate come to him with a compelling proposition.

The MRN boss has flatly ruled out doing a deal for Fairfax over the last six months, after a previous $180 million bid was knocked back, with Fairfax seeking $220 million.

Fairfax and Nine launch APEX

Fairfax and Nine Entertainment Co have launched a private ad exchange aimed squarely at the mobile advertising market.

The Australian Financial Review has reported the tie-up, which will be dubbed APEX. The mobile advertising market was worth $620 million for the 12 months to June this year according to IAB Australia, but 60% of this was search, an area where Google has upwards of 90% share.

Southern Cross directors under fire

Two directors at Southern Cross Media are under fire today for buying up shares in the company just before a major format change was revealed, sending the stock up 8% in one day.

According to The Australian, chairman Max Moore-Wilton and director Leon Pasternak snapped up 285,000 and 120,999 shares respectively on 27 and 28 October. The network announced the return of Hamish and Andy to the drive slot of SCA's Today network on 29 October, triggering the share market rise.

Village Roadshow fires broadside at pirates

According to the Australian Financial Review, Village Roadshow is set to slash the price of some of its titles in its digital rental and sales business to convince consumers not to illegally download their titles.

The paper has reported the prices of some titles will be slashed by 20%. The first movie to feel the effects of the move will be The Expendables 3, which was illegally downloaded more than five million times in Australia but flopped at the box office.

In other news:

Foxtel launches 'epic' campaign

Data and branded content added to AdNews awards

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