Bachelor in Paradise and Spartan shrink as Young Sheldon soars

Josh McDonnell
By Josh McDonnell | 27 March 2018

Nine's Young Sheldon took out the top spot in all the key advertising demographics last night, drawing in an impressive 1.05m metro viewers with its debut episode.

The show, which takes a step back in time to retell the story of The Big Bang Theory character Sheldon Cooper, beat out the recently launched Bachelor in Paradise.

Outside of the news and Young Sheldon, The Big Bang Theory came in second, drawing in a viewership of 890,000. Both shows have been packaged together by Nine, with Young Sheldon airing first at 7:30pm, followed by The Big Bang Theory at 8pm.

Ten's The Bachelor in Paradise failed to follow up Sunday's success, dropping close to 100,000 viewers, reaching an audience of 656,000.

The show felt the pinch on social as well, there was a 17.8% decrease in social conversations around Bachelor in Paradise following the premiere.

Seven's Australian Spartan fared even worse following its return to primetime on Sunday, losing over 70,000 viewers and dropping to 401,000 in the metro regions. It fell outside the top 20 programs for Monday night.

Both Young Sheldon and The Big Bang Theory will go up against Bachelor in Paradise next week, when the shows face off again on Easter Monday. 

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

comments powered by Disqus