Mark Lollback is CEO of GroupM Australia and New Zealand. He replaced John Steedman and took on the role in April 2016. His switch from client side to agency side was a surprise in the market. He ahs taken on a challenging role at the country's largest media buying group.
He was formerly McDonald's Australia and New Zealand chief marketing officer. He joined McDonald's in 2012 from ANZ Banking Group where he was CMO. Lollback has previously worked for Unilever and PepsiCo.
