Mark Lollback, former McDonald's CMO and now CEO of GroupM will oversee the judging for the Australian Magazine Awards.
He will chair a panel of agency and client side execs to whittle down the short-listed entries and settle on the winners.
The winners will be announced at a breakfast event on 11 November at the Ivy Ballroom.
He says: “I am honoured to be the Chair of Judges for this year’s Australian Magazine Awards. Like everything in our industry, magazines have been through serious upheaval. The best players have been able to transform from print titles to engaging destinations across multiple platforms. I have always believed magazines to be a powerful media channel and I look forward to judging and showcasing the best of the best.”
Lollback was named CEO in December last year and joined GroupM at the start of 2016 to lead the media agency network having spent his career on client side.
The Australian Magazine Awards are now open for entries. Entries close on 23 September.
There are a few changes to the categories this year and an updated entry kit. You can find it here.
The full list of categories is:
Magazine Brand of the Year
Fashion Magazine Brand of the Year
Food Magazine Brand of the Year
General Interest Magazine Brand of the Year
Health & Family Magazine Brand of the Year
Home & Garden Magazine Brand of the Year
Newspaper Inserted Magazine Brand of the Year
Special Interest Magazine Brand of the Year
Digital Media Brand of the Year
Best use of Multi Media
Event of the Year
Cover of the Year
Custom Media Brand of the Year
Editor of the Year
Sales Team of the Year
Designer of the Year
Marketing Campaign of the Year
Best Content Marketing Campaign of the Year
Hall of Fame (This category is not open for entries)
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