The Bulletin: STW COO resigns; ApolloNation appoints creative, Limehouse makes three senior hires, Criteo boosts mobile offering

By AdNews | 18 February 2015
 
ApolloNation creative director Paul McInnes

STW COO Chris Savage resigns

STW Group COO Chris Savage has resigned after six years. The group said it has no immediate plans to recruit for the role, but is reviewing its management structure as part of a strategic assessment of its entire operations.

Savage said he is leaving to take a career break.

STW CEO Mike Connaghan said: "The Chief Operating Officer role at STW was created specifically for Chris. He has thrived in the COO role and has helped me and the Group create a better company.

“I respect his desire to move to a new phase in his career, but also believe that with change comes opportunity. He leaves with our appreciation and best wishes.”

ApolloNation hires new creative director

Brand activation and shopper marketing agency ApolloNation has appointed Paul McInnes as its new creative director across Australia and New Zealand.

McInnes joins from Convert Advertising and has more than 24 years' experience in the industry. He is based in ApolloNation's Sydney office.

Dentsu Aegis Network activations MD Kylie Green said: “What makes Paul’s appointment so exciting is his experience and capability in delivering incredible creative work across our digital, retail and shopper specialisations. Our clients will reap the benefits of Paul’s contribution to our delivery of ideas that connect.”

Limehouse Creative appoints three new key hires

Retouching and video post-production studio Limehouse Creative has made several key hires, including former M&C Saatchi head, Ian Connor, in the newly created position of creative director.

Connor joins Limehouse from a role as head of retouching at M&C Saatchi and has more than 12 years experience across Australia and the UK. In addition, Victoria Cotter has been appointed as head of product and Byron Matthews is joining as new business director.

Criteo offers mobile ads on Facebook

Performance marketing tech company Criteo has extended its mobile offering, as a result of Facebook's dynamic product ads. Advertisers using the Criteo network can now reach consumers using Facebook on their phones using the Criteo Engine.

Criteo chief product officer Jonathan Wolf said: “People spend more time on Facebook’s mobile app than on any other single app, so it is a critical place for retailers to reach their customers.

“With dynamic product ads, Criteo delivers relevant and timely messages to these users, and so generates post click sales and strong return on ad spend for our clients.”

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