Southern Cross Austereo (SCA) is switching two stations under the Hit Network umbrella to the Triple M Network.
From July 20, Dubbo’s Hit93.5 and Gippsland’s Hit94.3 will become Triple M Dubbo and Triple M Gippsland.
Both were rebranded under the Hit Network, which features more contemporary music with a younger audience, in 2016 when SCA began organising its radio stations under the Hit Network or Triple M brands.
Under Triple M Network, a more male-sckewed brand, the stations will feature classic rock, sport and comedy.
“We’re proud to be taking the Triple M brand into these growing markets,” says head of Triple M Network Mike Fitzpatrick.
“Triple M’s core content pillars of Rock, Sport and Comedy as well as hyper localism and community focus will resonate with the people of both Dubbo and Gippsland.”
The Pippa & Alo show will remain for breakfast in Dubbo and Anna Dare in Gippsland, as well as the Kennedy Molloy show, hosted by Jane Kennedy and Mick Molloy, for the afternoon drive slot.
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