Rooty Hill has officially been idol-ised with a campaign for The Sydney Coliseum Theatre by West HQ, celebrating the role it has played in bringing entertainment to Western Sydney.
In a TV, digital and out of home advertising campaign, which gives a nod to the current season of Australian Idol’s live shows being filmed at the Sydney Coliseum Theatre, Rooty Hill, West HQ is emphasising the unique live performance experience on offer in Western Sydney.
West HQ CEO Richard Errington says the campaign not only celebrated the Sydney Coliseum Theatre as a world-class facility, but also West HQ’s 60-year heritage of bringing entertainment to Western Sydney.
“For the past sixty years, delivering diverse entertainment has been a core commitment of ours, with the who’s who of Australian entertainment performing in our Rooty Hill venue,” he says.
“With the opening of our 2,000-seat world-class Sydney Coliseum Theatre at Rooty Hill four years ago, this has not only given us more opportunity to attract and present diverse entertainment but has also helped Rooty Hill become officially idolised."
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