Digital experience agency Reprise has made two senior appointments to its client and agency teams across both Sydney and Melbourne.
Andrew Copeland will be leading Reprise’s operations in Brisbane, while Claudeen Martinez has been appointed to lead major client portfolios in the Sydney agency. Martinez will also be a key collaborator with other IPG Mediabrands agencies UM and Initiative.
Martinez and Copeland will both report to Reprise head of Sydney and Brisbane operations Richard Conway.
“Our two new senior executives have diverse backgrounds and extensive experience in delivering results at a business and individual level. Their capabilities will be of great benefit to our clients and agency teams," Conways said.
Copeland has previously held roles such as head of operations for the UK-based programmatic display business Undertone. Prior to that he worked at performance marketing and partnerships business Tradedoubler.
Martinez's career has seen her manage an SVOD start-up business and has handled duties including investor relations, as well as trade and brand partnerships.
She has also headed up marketing and communications at BlueScope Steel, with previous experience at Mitchell Communications and GroupM.
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