oOh!media has installed its first bus shelter in Woollahra, one of Australia’s most affluent local government areas, as part of a new network due to go live in April.
The new digital street furniture network features 77 LED screens, powered by renewable energy and placed across 10 eastern suburbs: Double Bay, Bellevue Hill, Darling Point, Point Piper, Vaucluse, Watsons Bay, Rose Bay, Paddington, Woollahra and Edgecliff.
oOh! chief commercial operating officer Robbie Dery said Woollahra demonstrates oOh!'s commitment to make public spaces better by investing in high quality street furniture infrastructure.
“We are now well advanced in construction and excited about how it, combined with Sydney Metro and the Metro Martin Place will combine as part of the Sydney Premium network to deliver advertisers the most premium audiences with just one Out of Home supplier," said Dery.
Also joining the oOh!media network will be the soon to be launched Sydney Metro City & Southwest line, at eight new CBD stations - Barangaroo, Martin Place, Gadigal (Pitt Street), Crows Nest, Victoria Cross (North Sydney), Waterloo and new Metro platforms at Central and Sydenham.
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