Independent media agency Nunn Media has been appointed by ultra-luxury cruise operator Silversea Cruises across Asia Pacific following a competitive pitch.
Nunn Media Sydney will handle integrated strategy, planning and buying in Australia, New Zealand and the wider Asia region, as the cruising industry prepares to welcome back passengers.
Chris Walton, managing director at Nunn Media Sydney: “Silversea Cruise have clear ambitions to significantly grow its brand in key markets across the region and a clearly defined strategy on how to achieve this.
"The team have already started work with Silversea to bring our insights and experience to bear to help them realise their goals.”
Silversea Cruises, part of the Royal Caribbean Group, is an innovator in the ultra-luxury cruise industry and operates a global portfolio of itineraries to all seven continents and over 900 destinations worldwide.
Liz Glover, director of marketing, APAC at Silversea Cruises: “With the long awaited return to travel, specifically cruising, Silversea needed an agency partner with extensive travel and luxury sector experience and an understanding of our audience and how to reach them.
"Nunn Media clearly demonstrated these capabilities and demonstrated a flexibility in their approach as we look forward to welcoming passengers back onboard in the Asia Pacific.”
The appointment follows Nunn Media’s acquisition of award-winning performance agency, Alley.
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