Marketing Dividends: Lion Australia's Matt Tapper on AANA TV

By AdNews | 12 November 2014

Matt Tapper, national marketing director for Lion Australia, was the guest on the third episode of AANA's Marketing Dividends TV show this weekend.

Matt Tapper gives a candid insight into business culture, the responsibility Lion has to its brands and what moves Lion is taking to create a more ‘vibrant’ beer culture.

Watch the full episode, hosted my MEC's James Hier, below. 

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