Leo Burnett Australia has appointed Bec Johnson-Pond, Tim Woolford and Tommy Cehak as group creative directors.
Johnson-Pond's career has spanned three countries and 18 years. Originally from New Zealand, she got her start at Colenso BBDO Auckland where her work won many awards, including the agency’s first ever Black Lion at Cannes.
During her decade long stint in the US, Johnson-Pond worked in both Los Angeles and New York for clients including Google, Toyota, Android, Nissan, Campbells and Hersheys. In Australia, she’s been across campaigns at TBWA for Lifesavers, mycar and Prime Video.
Woolford and Cehak arrive to Leo Burnett from DDB Group Australia where they worked together as creative directors on global campaigns including Foxtel’s ‘Grave of Thrones’ and Volkswagen Golf ‘GTI Hijack’.
Prior to DDB, Woolford was stationed at TBWA\Australia. While there, he worked out of the Los Angeles office, pitching and winning the global Twitter account, as well as spending time at TBWA\London working on Apple and Lidl. Cehak was a senior creative at The Royals and an art director at Droga5. He has worked on campaigns for clients including McDonald's, Coca-Cola, Qantas, Heineken, Netflix, NRMA and Westpac.
Andy Fergusson, Leo Burnett national executive creative director, said he was excited that Johnson-Pond, Woolford and Cehak have joined the team.
"They are some of the best in the business, with excellent leadership and creative pedigrees. And the timing couldn’t be better," said Fergusson.
"We have such great creative energy coming into this year with award and pitch wins, and these hires can only help supercharge that momentum.”
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