Kleenex launches public toilet promotion

By Rebecca Chambers | 21 October 2014
 

Kleenex Cottonelle wants you to have the most epic toilet performance of your life in the middle of Martin Place.  

This isn’t a normal toilet, it’s a high rise, travelling toilet. First stop Sydney, then onto Melbourne. 

Kleenex and XPO brands are calling it the Skyloo and while the view isn’t real, you’ll be able to use it for free as well as Kleenex’s new Cottonelle Flushable Cleansing Wipes with fake windows filled with high resolution pictures of the view from a skyscraper. It will make any typical public loo look like more of a dump than before. 

This out of the ordinary promotion wants those who visit the Skyloo to feel fresh, clean and confident after using the cleansing wipes. “People are naturally a little uncomfortable talking about their loo regime,” says Sally Tobin, managing director at XPO Brands.

“By providing them with this unusual experience we can introduce them to something new in a more practical, yet fun and engaging way.” 

And I mean really, who doesn’t enjoy using a bathroom that you don't have to clean?

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