Former Domain chief sales officer Tom Ainsworth has been appointed to the newly created role of CEO at eg+ Australia - Clemenger Group's production house company.
Ainsworth had been with the real estate company for more than a year, and has previously worked at REA Group and News Corp Australia.
In his new role, Ainsworth will lead a renewed focus on efficient creative production, content marketing and internal production capabilities.
Clemenger Group chairman Robert Morgan says it sees a “huge” opportunity to grow eg+.
“Clients continue to seek out cost efficient production, activation and content creation solutions, and maximizing our operations in this space is a major priority for the Group,” Morgan says.
“In Ainsworth, we’ve found a brilliant and modern leader that truly understands the challenges our clients face and how we can best position ourselves to better service them.”
Eg+ Worldwide’s clients include NAB, L’oreal, Bayer and Exxon Mobil.
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