Beverley McGarvey steps into new role for Paramount

By AdNews | 18 March 2024
 
Beverley McGarvey.

Beverley McGarvey has been appointed president of Network 10, head of streaming and regional lead for Australia and New Zealand, reporting to Pam Kaufman, president and CEO of international markets, global consumer products and experiences.

McGarvey will have both commercial and creative leadership of Paramount’s multi-platform business in Australia, with oversight of Network 10 and its portfolio of brands, including 10 Play.

McGarvey will maintain her current responsibilities, overseeing all original content out of Australia in alignment with Paramount’s global studio organisation and the businesses’ commercial capabilities. She will also continue to lead Paramount+ in Australia, reporting to Marco Nobili, EVP and international general manager of Paramount+, in this capacity.

Chief sales officer of Paramount Australia and New Zealand, Rod Prosser, and his portfolio will now fully align with Paramount Advertising International, reporting directly to Lee Sears, president international markets advertising sales.

Kaufman said McGarvey is one of Australia’s leading media executives and has a proven track record of driving creative and commercial success in one of Paramount's most important, priority markets.

“With Beverley at the helm, we are well-positioned to maintain our strong position in Australia as the only global media company with a successful free-to-air network and powerful free and paid streaming platforms, powered by our global content pipeline and our range of originally produced Australian shows," she said.

McGarvey said she is excited to take on this expanded role at such a pivotal time for Paramount’s multi-platform business in Australia.

“I look forward to propelling the Australian business forward and working with the incredible local and international teams, under Pam’s leadership, as we continue to pursue our multi-platform growth strategy, investing in key commercial partnerships and contributing to our global pipeline of content," she said.

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