ARN has unveiled a marketing campaign to celebrate 10 years since Kyle Sandilands and Jackie ‘O’ Henderson launched KIIS 1065 to Sydney.
The campaign will feature the best moments from the past 10 years of The Kyle & Jackie O Show displayed on prominent locations and landmarks across Sydney – from suburban streets and bustling beaches to energetic cityscapes.
Developed in-house, the multi-platform campaign has already gone live across outdoor, digital and social channels. A TVC has also been launched, showcasing The Kyle & Jackie O Show's journey.
Lauren Joyce, ARN chief strategy and connections officer, says the campaign is designed to capture the emotion and highlight the incredible journey both KIIS and The Kyle & Jackie O Show have taken over the past decade.
"It serves as both a visual and emotional celebration of the last ten years and a testament to the exciting next chapter that lies ahead. Get ready to be uplifted, entertained, and KIIS-ed like never before!" she says.
In November last year, Kyle Sandilands and Jackie 'O' Henderson signed a landmark deal that will see the pair remain on air with KIIS until the end of 2034. This agreement also paves the way for The Kyle & Jackie O Show to expand into Melbourne.
Credits
ARN Chief Connections Officer: Lauren Joyce
ARN Marketing Director: Donna Gordon
Senior Brand Manager – KIIS Network: James Duffield
Creative: ARN Visual Production Team
Post Production: Where There’s Smoke Productions
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