Bengar Films has taken Great Ocean Road Holidays off the beaten track with its new campaign.
The ad shows snapshots away from the well-trodden tourist trail, folllowing a couple who don't want to leave.
Ben Gartland, director at Bengar Films, said: "We all know the Twelve Apostles, so we instead shared places that audiences might not be familiar with. The Great Ocean Road is such emotional territory, so we created a visual story about reigniting a relationship. By the end of the holiday our couple don't want to leave, but stay.”
The campaign will run across TV, online and print.
Credits:
Client: Great Ocean Road Holidays
Creative agency: Bengar Films
