Southern Comfort nails Shark Week

13 August 2014
 

Creative Agency: Wieden & Kennedy

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Chilled out jazz music, a softly-lit bar, a comfy sofa, and then – bam – the cherry gets it.

Coinciding with Shark Week in the States, Wieden + Kennedy has rolled out this new spot for Southern Comfort – with some stunningly scary nails taking the starring roll.

Fun fact: the spot, entitled 'Shark', features the first female lead in the 'Whatever's Comfortable' ongoing campaign.

Credits:
Client – Brown-Forman
Agency – Wieden + Kennedy New York
ECD – Susan Hoffman
CDs – Jim Lasser, Caleb Jensen
Production – Biscuit Filmworks

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