Aldi brings back "Like Brands, Only Cheaper".
As part of its "Like Brands. Only Cheaper" campaign, Aldi brings us a caveman roasting a mammoth and a chocaholic who loves to exercise.
The ads compare two brands of similar products, including tin foil and chocolate, with one brand being from Aldi and the other from a different supermarket.
In the quirky ad for Aldi chocolate, a girl running on a treadmill says: "I like this chocolate and I like this chocolate. But what I really like is running super fast." She then flys off the treadmill through a wall.
The campaign, by BMF, is part of Aldi's long running "Like Brands. Only Cheaper" campaign which was launched in 2014.