True Years Resolutions
| Advertiser: | Weight Watchers Australia |
| Creative Agency: | BMF / Naked Communications |
| Added: | 02 February 2012 |
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Weight Watchers has launched a campaign called "True Years Resolutions" encouraging Australians to swap their New Year's resolutions for realistic ones that suit their lifestyle. Weight Watchers members will then be supported by a flexible weight loss programme that is tailored to their needs.
Created by BMF in conjunction with Naked Communications, the campaign will across print and online with direct marketing activities.
It launched February 1.
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